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Sunday, March 3, 2013

Reality Drop

Last week, Al Gore launched Reality Drop, a new interactive tool designed to influence the conversation on climate change. The site is a social media tool that educates users about the reality of climate change and also uses modern gaming techniques to combat climate denial. Reality Drop curates hundreds of online news articles daily for publications that demand a response – whether it's a misleading quote from a climate denier or a heated debate raging in the comments section. Reality Drop makes it easy for users to find the best science-based response, to apply accessible and easy-to-understand language, to add their voice to the conversation — and help cool the argument. 

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